Exness is partnering with the legendary football league to strengthen its position in the Latin American region.
One of the world’s largest brokers, Exness, has agreed to become the official regional partner of Latin American football organization LALIGA. LALIGA is home to legendary clubs including Real Madrid, Barcelona FC and Atlético Madrid. It unites hundreds of millions of football fans across Latin America. By leveraging LALIGA’s impressive popularity, the sponsorship will strengthen Exness’ position in this strategically important region.
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The agreement between Exness and LALIGA is valid for two seasons: 2023/2024 and 2024/2025. LALIGA, the world’s most significant football ecosystem, will perfectly fit Exness’ plans to promote its brand in the region and reinforce the company’s values of integrity and reliability. Using LALIGA’s brand elements, fans in the region will experience some exciting promotions and experiences with LALIGA teams and former and current players.
Exness Chief Marketing Officer Alfonso Cardalda explained:
We are excited to connect with Latin Americans through our shared passion for soccer. By working with LALIGA we are tapping into the heart of the region where football is not just a sport but a way of life.
The managing director of LALIGA, Jorge de la Vega, emphasized:
We are confident that this agreement will allow us to strengthen our relationship with our fans and with our new partner Exness. Together we will be able to reach new levels of success.
His association with LALIGA and his growing influence increases Exness’s brand perception and awareness. As a trusted partner of this major league, Exness can integrate more effectively into the local community. The broker believes this will promote strong brand associations.
About LALIGA
LALIGA is the world’s largest football ecosystem. It is a private sports association composed of the 20 SADs and clubs of LALIGA EA SPORTS and the 22 clubs of LALIGA HYPERMOTION, responsible for organizing professional football competitions in Spain. LALIGA has more than 200 million followers worldwide across social media, on 16 platforms and in 20 different languages. Headquartered in Madrid (Spain), the company has the most comprehensive international network of any sports property and is present in 41 countries with 11 offices and 44 delegates. The organization carries out its social work through its FOUNDATION and was the first professional football league in the world to establish a league for footballers with intellectual disabilities: LALIGA Genuine.
About Exness
Exness leverages a unique combination of technology and ethics to create a favorable market for traders and raise the industry standard. Its ethos and vision revolves around providing its customers with a seamless trading experience by bringing the financial markets to life in their own way should be experienced.
DISCLAIMER:
Regional restrictions apply. Exness does not provide services to residents of multiple jurisdictions.
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